Enrique Reija
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STRONGBOW

HARD EARNED

 

Strongbow is one of the world's leading cider brands. In 2009 we created HARD EARNED to celebrate hard working people.

 

Hard graft? Not a chance! Bankers finally get their comeuppance.

 

OUTDOOR

 

 

CREDITS
Agency St. Luke's
Creative Directors Al Young + Julian Vizard
Creative team Tim Collins + Borja Alvarez + Enrique Reija
Director James Rouse