LAVISITE

A project for a friend with a background in the field of Arts. Her aspiration is to share her passion and knowledge of art with others, offering private art visits for very small groups. She wanted a brand that would feel classic, elegant, premium and discreet.

I came up with the name LaVisite both to signify the offering as well as being a nod to her previous experience in Paris working for The Louvre.

Her favourite artists being Reubens gave me a chance to suggest a colour palette inspired by one of his works.

The project includes naming, branding, words and design, exploring the potential of the idea and how best to present it to potential customers. An exercise in style I created all designs and animations you see here.